Special Edition Using Microsoft Site Server
Publisher: QUE
Author: Barry Wadman, Edited by Peter Hipson
ISBN:
0789711575
Publication Date: 17-SEP-97
Retail
Price: $59.99
Using step-by-step tutorials, detailed instructions, and real-world
examples, you'll master advanced techniques for making site Server work for you.
You'll find out how to set up your online store using Active Server Pages
technology, how to work with VPOS and the banking gateway, and how to implement
real-time merchandising and promotional strategies. You'll also learn to use the
Microsoft Site Analyst, work with the Web Publishing Wizard, construct your own
server components, and work with Microsoft Windows NT and SQL Server. With
expert tips and advice, and an inside look at Microsoft's showcase malls, you'll
get all the information you need to launch your online enterprise.
- Master the ins and outs of Site Server with tips and advice from
world-class expert Barry Wadman
- Effectively use Active Server Pages to build your online store
- Find out how to update your store on-the-fly by reacting to purchase or
shopping decisions
- Take advantage of Site Server's real-time merchandising capabilities
through remote administration, up-to-the-minute traffic analysis, and instant
online promotions
- Successfully integrate Site Server with Windows NT 4.0, SQL Server 6.5,
and Internet Information Server 3.0
- Implement the "Buy Now" wizard on other Web sites to draw
traffic and interest to your commerce site
- Integrate third-party Site Server plugs-ins, such as inventory and tax
packages
- Review four sample stores and learn how to customize them to get on the
Web quickly and easily
- Get a behind-the-scenes look at the Microsoft showcase malls
